Eastpak Artist Studio 2011
Kassa was selected for the second edition of Eastpak Artist Studio, a big international event, 130 artist from all over the world.
Kassa’s work is titled: “digital creation – real resul”, the backpacks were digitally painted using a Wacom tablet and a projector which was then reproduced on the fabric.
http://artiststudio.eastpak.com/
What happens when you put over 130 of the world’s quirkiest, funkiest, most creative personalities in a room together with a limited edition blank EASTPAK Padded Pak’r? You get over 200 mind-blowing reinterpretations / recreations / reinventions of the original EASTPAK backpack.
Yes, the bag famous for becoming a reflection of its environment and an extension of its owner’s body has now become the extension of the world’s foremost artistic minds, all for the very worthy charity, Designers Against AIDS. From painters, sculptors and street artists to DJs, rock stars, fashion designers and even celebrity chefs. Names like German electro-house group Tiefschwarz, world-renowned designers Lola and Rocco Toscani from the Italian creative agency La Sterpaia; Johnny Marr from The Smiths; nail artist Sophy Robson; and US-based fashion designer and artist Jordan Betten (to name but a few).
Every EASTPAK bag is made to move with you… to adapt to your surroundings… to become one with you and the world around you. Each of the bags depicted here is a one-of-a-kind creation. The eclectic progeny of the EASTPAK Artist Studio and the community of minds it represents. A community we all share. A community whose creative energy stimulates us in every possible way.
EASTPAK is proud to give something back to those communities that give us inspiration each and every day. Which is why all proceeds from the EASTPAK Artist Studio go to the charity program, Designers Against AIDS. To help raise awareness for HIV/AIDS and promote prevention as the only cure for this insidious disease.
So turn the page. Explore. Imagine. And unleash your own creative vision on the world around you. Because the world belongs to everyone.

MEDIA
Masked Interview… Like Bansky… AHHAHAHAHAHAHA
This is the Art video that accompanies the custom bags during the exibithion.
The official launch in Berlin!
The ehxibition in Italy!
MAKING OFF
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